POVZETEK

Nacionalno gospodarstvo si ne more privo�?iti izolacije ostalega sveta. Mednarodno gospodarsko sodelovanje je v veliki meri odvisno od gospodarske diplomacije, ki ima v svojih rokah instrumente in mo�nosti, namenjene odpiranju vrat slovenskemu gospodarstvu na tujih trgih. Pomemben dejavnik pri prevzemanju u?inkovitej�e vloge gospodarske diplomacije so ljudje in sodelovanje na vseh nivojih ter v vseh porah na�e dru�be. Pri?ujo?i prispevek analizira gospodarsko diplomacijo na VSA, in sicer tako, da soo?a pri?akovanja podjetij in poglede akterjev gospodarske diplomacije. Uporabljena metodologija zajema pregled literature, spletnih virov, intervjuja z biv�im in sedanjim gospodarskim ata�ejem na VSA ter anketo med slovenskimi podjetji na trgu Bosne in Hercegovine (BiH), ki poznajo delovanje slovenske gospodarske diplomacije na VSA. Na podlagi zgoraj navedenih virov ugotavljam, da podjetjem pogosto ni jasno, kako nastopati na tujem trgu, in ker ne vedo, kaj lahko pri?akujejo od gospodarske diplomacije, velikokrat pride do nesporazumov. Trdim, da se ta problem da re�iti, in sicer z ozave�?anjem podjetij, kaj to?no za njih lahko naredi gospodarska diplomacija, v smislu, da podjetja kon?no preidejo od reaktivne k proaktivni strategiji prodora na tuj trg, gospodarska diplomacija pa jim pri tem pomaga z oblikovanjem njihovih interesov ter uresni?evanju njihovih ciljev.

Klju?ne besede:

zunanja politika, diplomacija, gospodarska diplomacija, mednarodna trgovina, gospodarski ata�e, diplomatsko konzularna predstavni�tva, Bosna in Hercegovina.

ABSTRACT

National economy cannot afford isolation from the rest of the world. International economic cooperation is in great part dependent on economic diplomacy, which has abilities that are meant for opening doors to Slovenian diplomacy on the international market. Important role in improving economic diplomacy are people and all segments and levels of our society. This work analyzes economic diplomacy facing expectations of companies and the views of actors of economic diplomacy. The methodology includes overview of literature, web-sites, interviews with former and present economic attach� in Slovenian Embassy in Sarajevo (VSA) and empirical research among Slovenian companies in the market of Bosnia and Herzegovina that know the functioning of Slovenian economic diplomacy in VSA. Based on these sources, I begin to realize that companies are frequently not sure how to act on the international market, and later on they do not know what to expect from it, therefore there are often misunderstandings. I claim that this problem could be solved with raising awareness among companies, what exactly economic diplomacy can offer them so that companies can come from recreational to proactive strategies on the international market. Economic diplomacy plays an important part of shaping their interests and creating their goals.

Key words: Foreign policy, diplomacy, economic diplomacy, international trade, economic attach�, diplomatic consular representation, Bosnia and Herzegovina

Povzetek
Prispevek opisuje, kako je potekalo uvajanje na �tudente osredoto?enega pristopa v IBS Mednarodno poslovno �olo Ljubljana,  ki se je v okviru projekta Empowering teachers for a student-centred approach odlo?ila, da bo uvedla na �tudente osredoto?eni pristop v svoje strate�ke dokumente, predvsem pa tudi v vsakdanjo prakso. Ker so tako predavatelji kot �tudenti novi pedago�ki pristop v celoti podprli, vklju?itev v strate�ke dokumente ni bila te�ka. Uvajanje na �tudente osredoto?enega u?enja v dejansko prakso pa je proces, ki �e ni zaklju?en in upamo, da ga bomo vedno znova dopolnjevali in izpopolnjevali.

Klju?ne besede: IBS Mednarodna poslovna �ola Ljubljana, na �tudente osredoto?eni pristop, strategija, praksa

Abstract
The paper describes introduction of the student-centred approach into IBS International Business School Ljubljana. IBS Ljubljana decided to introduce the student-centred approach into its strategic documents and in front of all into its everyday work within the Erasmus+ project Empowering teachers for a student-centred approach. Since the lecturers and students fully supported the new pedagogical approach, its introduction into strategic documents was not difficult. The introduction of the student-centred learning into actual practice is a process that has not been finished yet and we hope that we will complete and improve it over and over again.

Key words: IBS International Business School Ljubljana, student-centred approach, strategy, practice